Google Cloud, also known as Google Cloud Platform (GCP), refers to a large suite of public cloud computing services provided by Google. This resource pool is the backend infrastructure used by Google Search, YouTube videos and other proprietary products. The compute power, robustness, flexibility, and scalability are exceptional, and users can consume the resources “on-demand”.
In recent years, Google has been committed to the development of enterprise cloud computing. More than 90% of global searches are driven by Google Cloud infrastructure. The company is looking for $32 billion in search advertising revenue for the United States market, nearly $30 billion more than the nearest competitor. More importantly, in terms of total resources, it is likely to be the world’s largest cloud computing company and provides a large number of open source technologies, which are the foundation of cloud computing.
As a cloud service provider, Google Cloud offers dozens of IaaS, PaaS, and SaaS services. So what makes GCP stand out from all the others? Managing Data.
Two notable customers (online music giant Spotify and Twitter) are utilising GCP as Google can provide the first-class support for managing online data. When online music giant Spotify announced that they would move their backend infrastructure from AWS to Google, the company took Google’s data stack advantage as the main reason and called for tools such as Dataproc for batch processing and called BigQuery (Google’s analytics data warehouse).
Recently, Twitter decided to move the Cold Storage and Hadoop clusters into Google Cloud, and Chief Technology Officer Parag Agrawal said in a blog post that “provides a range of long-term expansion and operational advantages.” A valuable tweet can be filled with a 10 million page book. This is a lot of data that needs to be managed, so it’s reasonable to assume that if Google Cloud can handle the needs of Twitter, it should be able to meet the needs of any corporate customer.
